Malaysia Airlines expands team in preparation for UK and Europe growth
New appointments made to strengthen London-based team and will support Visit Malaysia 2020 tourism campaign
Malaysia Airlines has made a number of new appointments in the United Kingdom in preparation for growth across the UK and Europe in 2020.
The appointments will demonstrate the airline’s commitment to investing in the UK and European market and will also respond to a major Visit Malaysia 2020 campaign taking place throughout next year.
The changes will take effect from 2 December 2019. Each of the new appointments will bring wide-ranging experience and in-depth business knowledge, strengthening the team significantly and increasing the resources available to Malaysia Airlines in the region.
Richard De Villa, who is currently Marketing Manager for UK & Europe, will be promoted to Head of Marketing, UK & Europe, overseeing the increased investment in trade as well as consumer market activity. Prior to joining Malaysia Airlines, he spent 10 years with the Department of Tourism for the Philippine’s Embassy to UK.
Growth plans for leisure and business travel
Natalie Kromponi, who has over 12 years of international aviation experience with roles at Emirates and Malaysia Airlines, will, on her return from maternity leave, become the Head of UK Leisure and Direct Sales. She will be permanently supported by Cheun Yin Tran, who in Natalie’s absence has held the role of Account Manager, Leisure Sales. Prior to this, Cheun had spent more than years at Cathay Pacific Airways, in sales support.
Martyn Bell has been appointed Account Manager, Corporate Sales, tasked with growing the corporate, SME and Meetings, Incentives, Conference and Exhibitions (MICE) business.
Daniel Bainbridge, Malaysia Airlines’ Regional Manager for the UK, Europe & North America, said: “This represents a very exciting time for Malaysia Airlines, as we look to grow the business further in the UK and Europe, and make the Visit Malaysia 2020 campaign a great success. The recent restructuring and recruitment will add strength and depth to an already strong team, and I look forward to working with them in ensuring the continued success of Malaysia Airlines.”